POP UP STORES COLLABORATION
Our pop-up events are legendary now. When Hue-Man "pops up" at a location in the city both businesses benefit. For many, the exposure alone is worth thousands in marketing dollars and the public relations awareness priceless.
THE POWER OF ONE TURNING CHANGE INTO ACTION WHEN YOU BUY LOCAL
The Power of One is a bold, innovative economic action plan spear-headed by like-minded independent Harlem business owners who have come together to promote and support each other and their community. Here's how it works: Buy the Power of One card for $1.00 and receive discounts, VIP access, and other perks when you spend, invest and play in Harlem. A University of Michigan study of urban areas shows that spending just 10% of your income in your community increases money circulation exponentially, in some cases by as much as $140 million. Imagine what that could mean for Harlem! More jobs, more businesses and a strong vibrant community.
The Power of One will encourage people to think about where their money is going, and commit to spending a proportion of it locally.
In the last year, over 40% of local Harlem small businesses have closed and builders are showing preference for chain stores. When you spend your money at a chain store, your money leaves the neighborhood, but when you spend with a local business, the money is reinvested in your community-where you work, live, go to school-creating pride of place, economic strength, resilience and independence.